What does dtf mean in dating apps - apologise
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| What does dtf mean in dating apps | |
| What does dtf mean in dating apps | |
| What does dtf mean in dating apps |
OKCupid’s new campaign is giving a whole new meaning to DTF
The inspiration to add a twist to this classic phrase was, in actual fact, feminism. Having been a particularly turbulent year for women, the masterminds at OKCupid wanted to dismantle some of the demeaning ways of looking at and referring to women on the dating scene. By asserting that political and social awareness has a place in dating, OKCupids mission is simple: bring power and agency back to women in the world of dating. You don’t have to be DTF, but you can be DTFight the patriarchy – or even just be DTFeel fabulous.
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As well as being super astute and timely, the new campaign is colourful, fun and eye catching, and the same-sex couples featured in many of its posters also ensure it’s inclusive. You can let your imagination run wild with all of the things you could do with a new partner (that begin with F, of course) but the biggest takeaway is that in the current climate of on-demand quick fixes, it’s easy to forget that your own desires, emotions and dreams should absolutely come first. It might even be time for a Tinder detox; we predict a romance renaissance on the rise…
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