A product focused on casual dating, like Tinder, might escape this dilemma, but dating products generally have built-in churn that's unavoidable. Dating is niche. The change in the blue churn line (see arrow) indicates that for a daily pool of Tinder Plus users, a signficant increase in the fraction of people. Coffee Meets Bagel is the only one of the three apps that currently has a monetization aspect. But, Wolfe noted that Bumble may soon introduce.
What is the churn on dating apps - this
Monthly user retention rate of online dating site Youyuan in China 2018, by brand
Published by Lai Lin Thomala, Dec 18, 2019
As of June 2018, the monthly user retention rate of the online dating Youyuan's brand Yuehuiba resided at 20.83 percent. Its monthly active users reached around 1.77 million as of June 2018.
Monthly user retention rate of online dating site Youyuan in China as of June 2018, by brand
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Источник: https://www.statista.com/statistics/1074080/china-monthly-user-retention-rate-of-online-dating-site-youyuan-as-of-june-2018/
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